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Howorth is a specialist business and technology public relations consultancy, and part of Ogilvy Public Relations Australia.

We provide business-to-business, business-to-consumer and corporate public relations services.

We service all facets of technology (consumer and business), telecommunications and a broad range of vertical industries through our business-to-business arm.

Founded in 1993, we’ve seen technology expand from a niche industry sector to a fundamental driver of our global economy. Today, technology is everywhere and underpins our connected businesses and connected society. Put more bluntly, technology is big business.

It’s also a sector that is rich in business-to-business transactions, which is precisely why we launched our B2B capability in 2007.

We’re a true partner for our clients. We listen, we challenge, but above all we deliver.

That’s why clients stick around. Our longest serving client has been with us since 1997, which demonstrates we’re good at what we do.


A strong differentiator for Howorth is the importance we place on storytelling.

Human history is built on stories, written, spoken, drawn on walls, broadcast and today – uploaded. The brands that succeed are the brands that can tell their story in an interesting and engaging way.

Our PR services are built on the foundations of good storytelling and encompass a wide spread disciplines and capabilities, regardless of the industry or market you operate.

As such, great public relations campaigns can take many forms. They can be deceptively simple, which flip our views about how the world works. Or they can be fiendishly difficult content ideas, which challenge us, but make the audience think and respond.

 
Whatever they are, great campaigns provoke some kind of visceral reaction – physical as much as rational.

They have the ability to lift and shift your thinking.

They can make you feel, imagine or act.

We call this reaction “Thinking That Moves”.

A campaign that can move you, your business, your brand, opinions, reputations, people, perceptions, or agendas.

It underpins everything we do.

Consumer Technology

Business to Business

Technology

Content Creation

Social Media

Howorth’s consumer technology team takes the jargon out of technology and helps brands ‘talk’ to consumers in a language they will understand.
Read more about our consumer technology offering.
When everyone with a browser and a mobile phone is a publisher and sophisticated activist groups can and often do hijack brands to make a political point, companies today face a major challenge to manage, build and enhance their brands and reputations.
Read more about our business to business offering.
With a 20-year heritage in technology and telecommunication consultancy, Howorth has strong expertise in developing and implementing integrated communication campaigns for services, carriers, software and hardware companies.
Read more about our technology offering.
Much of the work our public relations and social teams are doing on behalf of clients is content driven. We create it, we curate it, we distribute it and we promote it, ensuring that every client's story is told in an authentic, meaningful and relevant voice.
Read more about our content creation offering.
Howorth’s client have access to the world’s leading social media capability - Social@Ogilvy, recently named the Best Global Digital Agency by the Holmes Report.
Read more about our social media and content offering.

OUR CLIENTS

Case Studies

THINKING THAT MOVES


Howorth is one of Australia’s most awarded technology and business PR consultancies.

 

Our most recent awards include:

  • 2014 CommsCon award for Best Use of Research / Insights for Kronos: Hidden workforce campaign
  • Gold SABRE winner in Product Media Relations at the 2013 Asia-Pacific SABRE awards.
  • Gold SABRE Certificate of Excellence in Product Media Relations, Technology (B2B) and Geographic Categories Australia/New Zealand at the 2013 Asia-Pacific SABRE Awards.
  • Silver SABRE winner in Earned Media Broadcast Placement at the 2013 Asia-Pacific SABREs.
  • Silver SABRE Certificate of Excellence in Earned Media Broadcast Placement at the 2013 Asia-Pacific SABREs.
  • Silver SABRE Certificate of Excellence in Print Placement at the 2013 Asia-Pacific SABREs.

  • 2011 Microsoft Newshound Awards - Best Agency Partner - Winner
  • 2011 Microsoft Newshound Awards - Best Cloud Campaign – Highly Commended
  • 2001 Microsoft Newshound Awards - Most Creative Campaign Idea for Marry Me Microsoft – Winner
  • 2010 Ogilvy Awards Microsoft Australia – Windows 7 Was My Idea
  • 2010 Ogilvy Awards Telstra – Finalist: Reinventing the home phone, Telstra T-Hub
  • 2010 WPPED Cream Awards – Finalist: Telstra Productivity Indicator Campaign 2010 PR Platinum Awards – Honourable Mention: Microsoft Australia – Windows 7 Launch: ‘Windows 7 Was My Idea’
  • 2010 PRIA Golden Target Awards – Commended: Telstra Enterprise and Government Widening the Productivity Gap campaign
  • 2010 World Communications Award Global Best Brand Award – Winner: Telstra Enterprise and Government wins with Productivity

  • Six PR Week Asia Pacific winner trophies from 2005-09 in technology, B2B and Asia Pacific Campaign of the Year
  • Winner of the prestigious global WPPED Cream award in 2008
  • Winner of the Asian Marketing Effectiveness Award for Most Effective Use of PR in 2007
  • Winner of the Gold SABRE for Product Media Relations (Trade) in 2005

LATEST NEWS

 

Contact us

Use the form below to get in touch with us, or ring us directly.

Can we help?

Name: Graham White (Managing Director)
Phone: +61 (0)2 8281 3808
Address: Ogilvy House, Level 2, 72 Christie Street, St Leonards, Sydney, NSW 2065, Australia